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The end of the year is a wonderful time to celebrate.  It's all Christmas Christmas Christmas, and in marketing terms a great opportunity for your brand to give your social media friends a little surprise while creating more reach and visibility for yourself. And the best thing, with these simple ideas, you still have time to set up a festive social media campaign! Run a Customer Appreciation Campaign The Christmas holiday time is all about giving. Show your customers appreciation either with a big giveaway or a series of smaller gifts over the festive season. Reward your fans, the people who are sharing your content the most. You can create a specific post (or posts) for people to share and pick a winner from those who share correctly. You can support the campaign via email, on your website and if you're a bricks & mortar business, in person. Create Social Media...

Put your money where your heart is Shop local, support your friends, neighbours and yourself. Invest in your community; help to create a stronger and healthier local economy by keeping your money local. Community Sustainability Local stores help sustain vibrant, compact and walkable town centres – which in turn are essential to reduce sprawl, vehicle use, habitat loss and pollution Keep Your Community Unique One of a kind businesses are an integral part of the distinctive character of your local area. They create diversity on your High Street and they often support other local makers and creators. Create Collective Prosperity Locally owned businesses invest more in local labour, contribute more local taxes and spent more time on community based decisions, and creating local events.  In doing so, they create more opportunity for everyone in your community Local Owners Care Local business owners often live in and love your area.  They are less likely to leave and are more invested...

Work/life balance means something different to everyone and at times is at best an elusive ideal and at worst a complete myth. We all live busy lives. Whether you work for a small company, a large corporate or are running solo. A whopping 94% of working professionals reported working more than 50 hours per week and nearly half said they worked more than 65 hours per week in a Harvard Business School survey. By making considered choices about which opportunities you pursue and which you decline, rather than simply reacting to emergencies, you can find try to find some balance in meaningfully engaging with work, family, and community. And you know what, give yourself a break - you can’t do everything, nor should you try No matter what work/life balance means for you, here are some useful tips that might help! Build Real Support Networks No matter who you talk to, whatever their role or...

I'm a single mum. I run a home. I have a busy teenage daughter. I manage an small business outsourcing team. And then I manage my own work for clients on a daily basis - so it's not surprising that I'm often asked just how I manage to do so much. And mostly with a smile on my face. First, I'm not always smiling and sometimes my endless cups of fennel tea (I also don't drink any caffeine ever!) go cold and I need to remember to breathe. But it's not often, as I have a few' work rules' I live by that make my business life a lot easier to manage, some of which you might find useful! And if business still feels overwhelming at times, then give us a call and we'll see how we can help! Be Ruthless I’m really ruthless in terms of doing only those things which are...